Tawny

Brand

Tawny

Two overlapping arcs standing in for the O in Tawny — a crescent caught between light and shadow, like the woodgrain the name comes from.

The mark

Warm cream and terracotta on light surfaces, inverted to ink and sand for dark. Flat color, no gloss — one confident accent instead of a rainbow.

Tawny crescent mark in terracotta on a cream field
App icon · light
Tawny crescent mark in sand on an ink field
App icon · dark
Tawny crescent mark on a transparent field
Mark only

Wordmark lockup

Lowercase wordmark for headers and landing pages. Mark and type share one quiet line — never stacked as a badge collage.

Tawny wordmark on a cream field
Tawny wordmark on an ink field

Palette

Four colors. Cream and terracotta for light surfaces; ink and sand for dark. Flat, quiet confidence.

Cream

#FBF3E8

Terracotta

#B5591F

Ink

#241812

Sand

#E8A868

How we use it

  • Flat, not glossy

    No gradients, no chrome. Two solid arcs at one stroke weight keep the mark calm at every size, from favicon to hero.

  • One accent

    Terracotta on cream, sand on ink. The crescent never mixes both accents in the same lockup.

  • Squircle field

    The rounded square is the app icon and favicon. On the site, the live mark inherits the tawny accent from the theme.